Seattle burban music artist Shade has
released his standout, breakaway new EP, “The Time Is Now...” to
much-deserved critical acclaim.
Seattle burban music artist Shade has
released his standout, breakaway new EP, “The Time Is Now...” to
much-deserved critical acclaim. In one fell swoop, Shade has made
himself impossible to ignore as an artist. The EP is classy,
well-orchestrated, and lyrically ingenious. His beats are heavy, the
rhythms funky, and his rhymes land like intensely premeditated verse.
In his own words Shade says of himself, “I speak the truth, so
call me Howard Zinn – I'm not a coward yet” (from his track
“8-Count”).
Shade's
music blends orthodox urban hip-hop with Urdu and Hindi culture. The
result is a music that is more intelligent, colorful, and imaginative
than the American music industry's army of Kanye wanna-bes and
P-Diddy knockoffs. His extended-play album utilizes live
instrumentation, measured amounts of effects, and depends largely on
Shade's talent as a rapper and writer. That his writing forms much
of the power and passion in his music is appropriate, too, because as
a musician who chose to postpone his music career to graduate from
Washington State University, Shade's music is partially the product
of a refined education. His hip-hop, dance, pop, and R&B numbers
are each effective in their own rights, and in none of them does he
fall short of excellence behind the others.
Wiki
defines burban as
“a musical subculture (standing for "brown-urban") and an
attempt to unify urban musicians of Asian descent.” The burban
genre includes performers such as The Truth, Raxstar,
and Shizzio, but now crowns itself with the up-and-coming class act
that is Shade. Shade's music videos for “Feel the Pressure”
(http://www.youtube.com/watch?v=tkFZo7K0Mmg)
and “The Flame” (http://www.youtube.com/watch?v=9wxnUymFxw0)
make it painfully obvious that Burban music in general -- and Shade
very much in particular -- have been overlooked for far too long by
fans of the hip-hop and R&B genres. With his groundbreaking EP,
“The Time Is Now...” though, Shade is certain to attract all the
spotlights urban music has in tow. The time is now, indeed.
-Sean McCauley
MondoTunes Staff Writer
The EP “The Time Is Now...”
is distributed globally by MondoTunes (www.MondoTunes.com)
and is available at iTunes for convenient purchase and download
MondoTunes
(www.mondotunes.com)
supplies the largest music distribution in the world and provides
upstream services for many major labels in search of breakout
artists. While most independent distributors reach only 45-50
retailers despite charging needless monthly and yearly fees,
MondoTunes reaches over 750 retailers and mobile partners in over 100
world regions without any monthly or yearly fees.
ARTIST
CONTACT INFO:
No comments:
Post a Comment