The songwriter and
producer of hip hop and electro-pop known as Numan Cole has released
his latest official single, “Mid Scream.” The single has been
proudly published as an independent release without the involvement
of the corporate music industry on the Hot Lemonade record label.
Genre-crossing, based on a rock-solid back beat and 100% radio-ready,
“Mid Scream” showcases Numan Cole as one of the most intriguing
pop and hip hop artists of the year so far and promises that he has
plenty more where that came from.
Numan Cole cites as main
artistic influences a melange of rock, pop and electronica artists.
These include Prince, Depeche Mode, Queen, INXS, Muse, Portishead,
and Chemical Brothers. Numan Cole's own sound takes elements from
each of these and adds his own ultra-slick studio production and
uncommon ecological conscientiousness.
“Environmentally conscious hip hop?” leads a current Numan Cole press release. “Is it possible?”
“Environmentally conscious hip hop?” leads a current Numan Cole press release. “Is it possible?”
With an emphasis on
snappy, futuristic songwriting, catchy hooks, and ultra-contemporary
tones and themes, “Mid Scream” by Numan Cole has a little
something for all today's music fans. It has also been released with
an official music video (link provided below).
Asked to describe the
overall meaning of “Mid Scream,” Hot Lemonade writes: “Mid
Scream has a catchy production, but it also has a very personal
sound. It explores the frustration of having regrets in life, and it
follows a unique storyline, telling the tale of someone who knocked
over a young woman in a car and returned to save her life. This is a
powerful metaphor that relates to how we, as humans, are harming
nature, and we are reaching a point of no return with pollution and
environmental abuse. Can we turn back and save our Mother Earth who
is dying in our arms whilst in Mid Scream?”
The work of Numan Cole can
be called concept art. His entire body of music – and his persona
as a whole, in fact – describes an ongoing story much like David
Bowie enacted with Ziggy Stardust.
An official bio for Numan
Cole available at the Hot Lemonade website describes him as “a
digital prophet who was created in the year one million A.D by the
most advanced A.I system at the time.” Following nuclear
catastrophe on Earth, “Numan’s digital soul gained full
consciousness one night as the the feelings of grief and loss
manifested after witnessing the death of the last human in his arms.
Confused and alone, Numan decided to time travel back to today and
warn human’s of the consequences of their actions through music and
film.”
Other listeners have
described Numan Cole as combining “intelligent and poignant lyrics
with beautifully enduring melodies” and “going for a really
genuine and diverse sound. If you enjoy hip- hop with a diverse
twist, [Mid Scream] is going to be right up your alley.”
Mid Scream has reached No.
1 on the Drooble Top-50 Hip Hop Charts. Drooble is a social media
platform with over 63,000 music artists for members.
Be sure also not to miss
high-definition videos from Numan Cole available for free viewing and
listening at the official Numan Cole website (also provided below).
“Mid Scream” by
Numan Cole on the Hot Lemonade label is available from over 600
quality digital music stores online worldwide now. Get in early, hip
hop fans.
-S. McCauley
Lead Press Release Writer
“Mid
Scream” by Numan Cole –
Numan Cole
Official Website –
“Mid
Scream” Official Music Video –
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