Chicago rock trio the Golden Rule have released their debut EP, “These Shoes.” The record comprises five original tracks for an approximate total listening time of 25 minutes. It has been published on the City Mice Records independent music label. A legitimate example of the 1990s alternative rock sound, written and recorded nearly 25 years after the hard-to-pin-down style first appeared, “These Shoes” introduces the Golden Rule as one of the most intriguing and infectious new bands this side of the millennium.
The Golden Rule calls Chicago home. Asked to cite some artistic influences, they draft a long and distinguished list: Nirvana, Dinosaur Pile-Up, Stereophonics, Pure Love, Biffy Clyro, ZZ Top, Sublime, the Black Keys, AC/DC, Ramones, Billy Joel, Bruce Springsteen, Alice in Chains, Zakk Wylde, Slash, Velvet Revolver, Stevie Ray Vaughn, and Bush.
Remarkably, their sound manages to not only retain its own unique character but also to recall the general feel of bands not in this capacious lineup. There's some Gin Blossoms in there (but harder than that) and some Weezer (but less poppy). Dinosaur Jr. comes to mind, as does the work of '90s-era punk bands like Down by Law. In the end, the listener is forced to admit: the Golden Rule sounds like the Golden Rule – and since their brand of rock is aimed at nothing but fun, really, this seems implausible. Yet, there you have it.
Golden Rule singer-songwriter Mohit Mehta has clear ideas regarding the themes of their music.
“My dreams, fears and fantasies have long inspired me,” he writes, “and that’s what I’m trying to bring: inspiration! Get out and do what you love. Don’t fixate on the past, no matter how much it hurts. Dream, breathe, look, live, be alive! If you want to watch TV all day (or listen to my album all day), go for it, just remember the consequences.”
Lyrically speaking, “These Shoes” draws from the ups and the downs, but even the darkest moment is laced with the promise of good times. To listen to the EP is to wish the Golden Rule were live onstage before the listener. Energy pours from it, mellowed by having been recorded not at all.
“Remember that you might get another day to live,” Mehta concludes, “but today is the only one that really matters. To quote the wisest homeless guy I know (on the Ashland Pink Line Stop), 'Boy, you get less than 35,000 days to live and breathe on this Earth. Make sure you sing for all of them.'”
“These Shoes” by the Golden Rule is available online worldwide. Get in early – very early.
Lead Press Release Writer
“These Shoes” by the Golden Rule at eMusic –