The new pop singer from the United Kingdom known as Siiren has released her capital new single, “Skank It” to resounding critical and fan applause. The single has been released with a sexy and vibrant official video that has had hip hop fans talking since its release in late spring of this year both in Europe and the United States. It features the stylish moves and inviting charisma of Siiren herself, as well as the beats, melodies and lines of her high-impact, wonderfully danceable new single. The combination of these excellently showcases both her fantastic songwriting and remarkable performance talents.
Siiren may be a new name for many audiophiles, but the fun-loving dancer and chanteuse is hardly new to the scene.
She writes of her music career, “Music started for me at 14 years old when I discovered by picking up a pen that I had fallen in love with songwriting.”
She cites as main artistic influences the likes of Jessie J, Katy Perry, Nicki Minaj, Rihanna, Madonna, and Lady GaGa. Her own music reflects lessons learned from all of them. In addition to the best qualities of these, “Skank It” is also reminiscent of work by singers such as Cher, Paula Abdul and Janet Jackson, the latter of whom Siiren even resembles in a modern way.
“I grew up with much of the '80s pop sound,” she writes, “which had a great influence on my musical development.”
It should come as no surprise, therefore, that her devil-may-care attitude is also not unlike that of her favorite singers. She comments, “I of course naturally gravitate to that kind of sound which is super-carefree and amazingly has this deep, feel-good factor. It's something that you never ever forget once it's into your veins.”
Siiren's single, “Skank It,” revolves around themes of self-expression.
“It could be through dance, the way you dress, or by the way you move or talk,” Siiren says. “You can be anything you want to be but most importantly be yourself, and enjoy who are. Feel liberated.”
“Skank It” by Siiren is available online worldwide beginning early summer, 2013.
Sr. Staff Writer
The single “Skank It” is distributed globally by MondoTunes (www.MondoTunes.com) and is available at iTunes for convenient purchase and download
MondoTunes (www.mondotunes.com) supplies the largest music distribution in the world and provides upstream services for many major labels in search of breakout artists. While most independent distributors reach only 45-50 retailers despite charging needless monthly and yearly fees, MondoTunes reaches over 750 retailers and mobile partners in over 100 world regions without any monthly or yearly fees.
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